Tag: Raise the Bar Campaign
Make Your Halloween Slave Free
By Jonathan Walton - Posted October 25, 2011
With Halloween fast approaching, chocolate companies are raking in the profits from consumers stocking up for trick-or-treating. This is precisely the moment that Hershey does not want a public relations disaster, and that’s why our Raise the Bar, Hershey! campaign is pulling out all the stops. We’ve teamed up with Change.org, an online platform for social change, to send targeted [...]
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